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Naples, Florida: September Sales, High-End Pricing Up

Naples, Florida, area pending and closed sales saw remarkable increases in September – a month that historically trails behind in activity – , according to the September 2025 Market Report by the Naples Area Board of REALTORS®.

Pending sales activity increased 21.1% in September to 753 pending sales from 622 pending sales in September 2024. In fact, monthly pending sales activity since May has outpaced pending sales activity compared to the same months in 2024. Closed sales in September increased 10.7% to 602 closed sales from 544 closed sales in September 2024. Monthly closed sales activity since June outperformed the same months in 2024. The lack of hurricane activity this summer is likely one reason for the increased sales activity. Geographically, the Naples Beach area (zip codes 34102, 34103, 34108) dominated with the highest increase in sales activity for September, with a 54.2% increase in single-family closed sales, and a 23.4% increase in condominium closed sales.

While the overall median closed sale price during September decreased 6.3% in September 2024, the luxury segment of the market (over $5 million) has seen its median closed sale price increase 7.5% over the last 12 months ending September 2025 from $7 million to $7,525,000.

The sales momentum is closing the gap in the overall months of inventory, which decreased from 13.1 months of inventory in January to a well balanced 7.1 months of inventory in September for the greater Naples, Florida, real estate market. Improved sales activity is beginning to chip away at the overall inventory, which increased only 3% in September to 4,804 properties from 4,666 properties in September 2024, and new listings have lagged in recent months – decreasing 11.5% in September to 972 new listings from 1,098 new listings in September 2024. Yet, we anticipate an increase in inventory in the coming months, mostly from sellers who had pulled their home off the market over the summer, which created somewhat of a ‘shadow inventory’.

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